Buyer Behavior Essay Example | Topics and Well Written Essays - 750 words

Buyer Behavior - Essay ExampleGlobalization has contributed to the complete transformation of the excogitate effort coaxing the fashion magazines to cater to a wider consumer base, and include articles, editorials and fashion insights which are globally competent and relevant. t blockency and Elle, are two of the oldest and most esteemed home runs in the world of fashion which pee the power to specify societal ideologies through their articles and depiction of womens fashion. The magazines primary goal of catering to the huge female customer base, and their association with known international brands, by way of advertisements and sponsors, have contributed to the creation of a unique brand estimate. Clothes represent identity and the fashion magazines such as Vogue and Elle bank on their secure on the effort, to promote their respective products by indulging in aspirational trade tactics, and endorsing the concept of self-esteem and image of their female consumers (Tungat e, 2008 Easey, 2009). Fashion, in contemporary times has assumed greater significance, and has become an inevitable part of our heathen identities. Clothes today are not mere pieces of garment but symbols of ones self-image, personality, berth and values as well (Craik, 2009). Recently there has been a slight shift in the scrape market segment for fashion magazines, which initially catered to a young female consumer. Due to changing pagan ideologies, the concept of fashion which was invariably associated with youth and beauty, has now begun to accommodate a wider age group, as is patent from the marketing strategy of Vogue. Beauty and fashion are no longer restricted to age younger age groups. High end magazines such as Vogue for instance, are breaking this cultural mystery by catering to women... The study of consumer behaviour that is presented in this essay helps the management in establishing a marketing strategies and in marketing their products to the specific target ma rkets identified in the process. As observed in the graphic symbol of Vogue and Elle magazines, that are used as examples in this essay, the fashion magazines mostly cater to high end fashion conscious female consumers, hence the target market for both the magazines, more or less, hold in of consumers with similar characteristics. The misdirecting behaviour of the consumers is influenced by their perception of self, which is used as a fundamental roam of reference while buying any brand or a product. The final decision to buy a product is influenced by matching this self image with the qualities endorsed by the brand. The premier fashion magazines, have also included innovative marketing tactics, that were described in the essay, such as including intelligently pen editorial sections, and simultaneously retaining their lavish fashion spreads by way of adverts featuring high end lifestyle brands such as perfumes. Almost all the fashion magazines bank on the revenues from adverti sing as their primary quotation of cash inflows, their brand positioning and market segmentation strategies, are of key significance to both the fashion stalwarts. In conclusion, the researcher states that Vogue and Elle, have so far successfully stayed afloat in the industry which is growing at a rapid rate, thus indicating their successful marketing strategies.

International Expansion Assignment Example | Topics and Well Written Essays - 250 words

International Expansion - Assignment ExampleThere atomic number 18 different methods of globalization and they include internationals trade, economic globalization and amicable cultural globalization. International trade involves transfigure of services, capital and goods across territories or borders. People are involved in importation and exportation products from nonpareil country to another or across continents. Social culture globalization is the exchange of cultural and social practices from different countries like the spread or western culture (Ritzer, 2010).When establishing a line of line of merchandise internationally, application of devise analysis forget held the short letter owner in understanding many aspect. The strengths will help the business owner to understand the factors or things which will help him in establishing the business. The weakness will help the business owner in identifying the points or the things which needs improvement. After identifying t he weakness the business owner will birth the chance to improve and eliminate each weakness. The opportunities will help the business owner to notice the things which will enable him to prosper. Proper use of opportunities will enable the business to work effectively. The threats will enable the business owner to identify things which needs to be worked on for effectiveness (Ritzer,

Post-traumatic stress disorder Research Paper Example | Topics and Well Written Essays - 500 words

Post-traumatic stress perturb - Research Paper ExampleThreats of natural disasters like flood, storm, earthquake, fire etc and manmade disasters like terrorism, prison stay etc poop cause posttraumatic stress disorder. For example, after the 9/11 World Trade center attack, many of the Americans experienced PTSD because of the threats from Al-Qaida. This paper analyses the cause, symptoms and treatment options of PTSD. PTSD bolt downs at different times for different people. Signs of PTSD may start soon after a frightening event and then continue. Other people develop refreshed or more severe signs months or even years later. PTSD can happen to anyone(Medline Plus, 2011). The true(a) cause of PTSD is still unknown to medical science. However, it is believed that various genetic, environmental and social factors are contribute to PTSD. The entire stress management mechanisms of the body are changed as a result of PTSD. It affects the stress hormones and chemicals that unfold inf ormation between the nerves (neurotransmitters). Having been exposed to trauma in the past may increase the jeopardize of PTSD(Post-traumatic stress disorder, 2011).Normal people and people with PTSD respond to abnormal behaviors differently. Normal people little by little forget about the abnormal event whereas for the PTSD patients, the memories of the trauma keep on agitate them in their future life.

Prayer in Islam Research Paper Example | Topics and Well Written Essays - 2250 words

Prayer in Islam - Research newspaper publisher ExamplePrayer is that spiritual communication to God or an object that is being worshiped, it is making a petition to God, an object of worship or a god. Prayer has different meanings and practices around the world where thither is the use of postures like kneeling, walking and bowing the head which is seen as a way of showing devotion. In some places orison involves asking for forgiveness, praise and worship and thanks giving. Some religions have a plastered or standard way of praying, for example, the Lords Prayer which is often said by a group of worshipers. Islam is based on the five pillars which are the foundation of the Islamic life. The first pillar is the I-man or faith where Muslims believe in the oneness of Allah and that Muhammad is his messenger. This declaration or Shahada is the believe that serving and obeying Allah is the only map one has in their life and this is normally achieved through the teachings and practice s of Prophet Muhammad. Prayer is the second pillar which involves declaring a testimony of faith. Prayer in Muslim is seen to be important since it is a way of worshiping and establishing a dear race with Allah who is the creator. It is seen as way of acknowledgement ones weakness and need to ask for Devine grace, forgiveness, mercy and abundance which is believed to be of interest to every Muslim. Prayer in Islam is referred to as Salat and is believed to have been made a compulsory obligation by Allah for every Muslim to follow it as per the Hadith where Prophet Muhammad was asked, which of the actions is best? ... ayer is likewise believed to be able to pr eveningt one from all immoral or sinful deeds and strengthens the relationship and bond between Muslims, that bond of unity and love. Prayer breaks all differences that exist among Muslims because every individual prays at the same time, facing the same direction and this can also be seen when all Muslims gather unitedly i n Mosques to pray and listen to sermons. Prayer involves certain body movement while reciting passages of the Quran and consists of outlined movements and recitations of passages of the Quran. For the Muslim community prayers can be done in any place that is considered to be pretty however, it is believed that prayers done from a mosque will bring 27 times more blessings. Muslims believe that when one begins a prayer session, they should not stop until they are through but there is an neglection, for example, in a office where a woman sees her child in danger, she can save her child while reciting the prayer as per the teachings of the Quran 2239 Under unusual circumstances, one may pray while walking or even riding. Once one is safe, one shall commemorate God as He taught them what they never knew. There are several pre-requisites to make a prayer valid which include the prayer time where prayers have to be during the specific times of the day. Mosques normally help the congreg ation note the prayer time through the Adan or call to prayer which translates to God is the greatest (x 3) I confirm that there is no one honorable of worship except God (x2) I testify that Prophet Muhammad is the messenger of God (x2) Come for prayer (x2) Come for success (x2) God is the greatest (x2) there is no one worthy of worship except God. Pre-requisites in making a prayer valid also include the purification rituals or Taharah

The L-World as A Good Character-driven Drama Essay

The L-World as A Good Character-driven period of play - Essay ExampleThe L-Word fits extremely well into this genre as it focuses on a truly ingrained unveiling of temperament and conflict. It is a high quality drama within this genre, as it features a well-written volume with complex characters and original content. The scripts of the L-Word are extremely well-written. It is vital for character-driven dramas to be well written as duologue is a focus of character-driven drama. Dialogue must be natural, realistic and fit organically into the characters established personality for character-driven dramas to succeed. The script of the L-Word achieves this through the naturalism of its discourse and the way in which each characters lines fit well into their personality. For sample in season 5 episode 7 Longing, the character of Alice is angry with Jenny for theft her idea for a screen play. In justifying this, Jenny likens herself to Monet by pretending to hear him speak. Alice replies Thats so funny because I hear him as well...so weird...whats that? He says dont ever analyse yourself to him. This is a very appropriate and believable response for the character of Alice as she is portrayed as very witty and quirky. In the character of Bette the viewer is presented with an extremely strong, intelligent and highly educated woman and her dialogue is a constant reflection of this throughout each series as she debates and engages in discussions in a very wordy, articulate and well-informed manner.Character complexity is another area which is of fundamental importance to character-driven dramas. As people are naturally quite complex creatures, this must be echoed in character-driven dramas as they take away to reflect the complexities of existence. To have one-dimensional, straightforward characters would be detrimental in this genre as it would lose its appeal and indeed its integrity. Complexity is portrayed through every character of the L-Word but none mo re so than the characters of Bette and Jenny. Bette is a highly educated and confident professional who is deeply in love with her partner and in concert they are in a committed long term relationship. Despite this, Bette is constantly tempted by illicit behavior. When she is presented with opportunities to cheat on her partner, she is severely conflicted about doing so and goes to great lengths to avoid temptation. The fact that she is so riant with her partner and they have serious relationship problems, conveys the complexities of Bettes character as there is no motivation for her to be disloyal. Another complex character is that of Jenny, a highly introspective, creative and sensitive character who goes through several(prenominal) drastic psychological transformations throughout each season of the show. In season 1, Jenny is a distressingly shy, awkward and very kind girl. By the end of the final season, she is portrayed as cruel, arrogant, self-indulgent and unpredictable. I n this way, the complexities of her character are realised through her many personality evolutions. Originality is an important factor of any TV show. If a show does not present something new or different, then the same material is entirely regurgitated again and again which leads to poor quality of writing and content. By offering something fresh, be it in content, discourse or

The Nature and Importance of Leadership Essay Example | Topics and Well Written Essays - 2500 words

The Nature and Importance of leaders - Essay ExampleMs. Rodgers served as an Assistant Manager of a local state bank for more than 10 years before assuming the position of a Unit Manager for the health institution. She had been the Unit Manager for five years now. Through her educational background, having graduate with a masters degree in business administration from a reputable university in conjunction with years of experience in a managerial position, makes her the perfect candidate for the current project. Leadership was deemed to be crucial in the organization Ms. Rodgers serve due to the relevance of according high tint in patient care. As such, she asserted that the subordinates who she governs should be regularly motivated, monitored, and evaluated to perform according to explicitly define roles, responsibilities, and goals. Likewise, she believes that learning to lead is important for students like me so that we would imbibe the pertinent theories and discern how these s hould be use in current and future settings. As a coach and motivator She was asked to design strategies to motivate the followers into achieving identified goals while taking into account the needs, drives, and professional growth of her followers. As a technical puzzle solver As a manager, she has addressed various problems in the work-setting which required evaluating various alternative courses of put through and selecting the option which maximized the benefits and minimized costs. As an entrepreneur She makes decisions after taking the perspectives of senior management, or the real entrepreneurs and assumes a proactive role in capturing opportunities, as well as addressing threats in the external environment. As a strategic planner Ms. Rodgers noted that she is consistently a strategic planner through acknowledgment of goals as her standards and designing strategies that facilitate the attainment of these goals.

Summery for research paper Example | Topics and Well Written Essays - 250 words

Summery for - Research Paper ExamplePromotions would also be done online utilizing social websites including Etsy. However, the project is risky as is characteristic of all business ventures but some(prenominal) strategies result be put in place to ensure success of the confederation. The industry is tone ending to majorly tenseness on women clothing designs and will invest on the production of customized t-shirts. This allows the women opportunity to choose their sizes as hearty as designs. Women are also targeted on the basis that they are the household spenders on clothing.The conjunction is going to be both a retailer as well as a manufacturer. As such, the company will be engaged in taking order from the clients, creating the shorts and selling them to the customers. In contact to the above, there will be a supplier to furnish the industry with the materials necessary. The difference between this company and others is that most clothing companies do not offer customized shirts and do not operate online. Our company will offer customized shirts and will mostly be an online company.The company will employ the services of several strength to ensure effective management. These will include the manager, three painters, in-store retail employee as well as a book keeper. The manager will be an expert in Business administration. The painters will be fit out with artworks and design skills and the bookkeeper will be will be expected to have finance and high take aim accounting to effectively execute his duties. The business will be licensed under H.P.T-shirt Company.The total start-up terms for the venture is estimated to be $35,000. This is expected to demand a total financing of approximately $85000. The projected Forma income affirmation for the first time is estimated at $22,000. The second year is expected to realize a profit of $7250 and the one-third year $24,720. Both the total assets as well as liabilities and capital for the company is estim ated to be expenditure a total of $7000, $20400